DEW VR SNOW

In February 2015, Brain Farm set out with Mountain Dew and digital agency, Firstborn to capture a first-of-its-kind backcountry snowboarding experience in Virtual Reality. See how we got Danny Davis, Scotty Lago and Jack Mitrani prepared for this VR shoot, set in the Utah backcountry. The Dew VR Snow Experience allows you to join the session, ride the heli and enjoy some backcountry camp vibes with the boys. It is showcased on Samsung’s Milk VR

Credits

  • Production Company : Brain Farm
  • Director : Chris Zamoscianyk
  • Agency : Firstborn
  • Client : Mountain Dew
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